“In almost every metric our marketing, promotional, and commercial initiatives are growing the sport and hopefully gaining more fans,” Mark Miles, president of Hiulman and Company, began the state of the NTT Indycar Series media availability this morning at Weather Tech Raceway Laguna Seca.
Miles noted the solid, consistent car count and the growth of entries for the Indianapolis 500 and race attendance. Eight races have shown a year over year increase and four events set weekend records More than 1,5 million fans have attended the first 16 races this season.
Miles said that 97% of sponsors in place for 2020. He expects to add another meaningful sponsorship before the end of the year.
On the television side, 1.129 million viewers have watched through the first 15 races. Eleven races have experienced growth.
Miles does not see an Indycar/ NASCAR doubleheader before 2022. He believes it would work best at a track where both series race. He is still looking to add two races outside the United States in February. Nothing is imminent, however.
Jay Frye, Indycar president, said the aeroscreen tests scheduled for October are the final sign off. He doesn’t believe there will be any issues on track. The tests are October 2 at IMS, October 7 at Barber, and October 15 at Richmond.
Frye said there are 10 Requests for Proposals out for the hybrid component expected to debut in 2022. He is excited about the cars being able to restart themselves and the added horsepower the unit will help produce.
Back after today’s second practice